2014 Community Event Sponsor Program

The News-Press cosponsors more than 100 community events each year with an annual donation of more than $300,000 in advertising space. The News-Press dedicates an important resource - its extensive readership and unparalleled coverage of the Santa Barbara market - to organizations seeking to inform the public about their events. More than 100,000 adults read each weekday issue, making the News-Press the most widely used information source in Santa Barbara County. The News-Press community event sponsorship program provides a 100% match of the applicant's event advertising budget (specific to print) in return for promotional exposure at the event.

(1) Applications must be submitted at least 6 weeks before the event. No late applications will be accepted.

(2) Sponsorship requests must focus on one specific event. In general, we do not sponsor “seasons” or enter into year-long sponsorship commitments.

(3) If an organization applies annually for the News-Press to co-sponsor an event, they must match or exceed the previous year’s News-Press advertising expenditures in order to qualify.

(4) Priority is given to applicants offering print sponsor exclusivity to the News-Press (please call the News-Press for more information). Competing print sponsors to the News-Press include all daily newspapers and weekly tabloids within the Santa Barbara County area. Other factors evaluated include the scope of the event and the value of the exposure offered.

(5) Confirmation of approved sponsorships and further instructions will be made in writing within two weeks of receipt of the application. Once notified, it will be the responsibilty of the applicant to follow up with the News-Press to layout an ad schedule.

(6) All ads published through the sponsorship program (paid or unpaid) must include a News-Press logo.

Due to the volume of applications received, priority is given to those organizations who submit early.

Rather mail in the application? Click here to download PDF

*** Fields in red are mandatory
Contact Name:
Organization Name:
Day Phone:


Presenting Organization is:


Name of event:
# of years held:
Date of event:
Brief explanation of event:
Proceeds benefit:
List all other sponsors paid and unpaid:
Promotional exposure offered to the News-Press (please check those that apply) :
Logo in program
Ad in program.
Complimentary tickets (how many):
News-Press banner on-site. Note: We request that your organization pick up and return our company banner.
Day of event announcements:
Mention in radio spot
Logo on T-shirt
Mention/logo in TV spot
Mention/logo on poster
Mention/logo in print ads
Your News-Press advertising budget for this event last year:
News-Press advertising budget for this year's event:
List other media you plan to utilize in promoting your event:
This additional exposure will be: unpaid
I have read and understand the guidelines on the previous pages and if my event is accepted by the News-Press for sponsorship, I agree to ensure the News-Press receives the benefits stated above.
President, Board of Directors or Executive Director

Shelley Hession: Community Relations
Santa Barbara News-Press, P.O. Box 1359, Santa Barbara, CA 93102-1359
Street address:
715 Anacapa Street, Santa Barbara
Telephone: 805.564.5241 Fax: 805.564.5153 Email: shession@newspress.com